01 · Plan
Strategist
Plans every week's topics from your services and your customers.
A marketing team in one subscription
Cadence plans, writes, illustrates, publishes, shares and reports your marketing every week: articles on your own site, posts for every channel, your newsletter. Nothing goes out until you approve it.
Free. Where you rank, what's working, and the three things we'd fix first, back in two business days. No card, no call.
Running in an afternoon No setup fee Cancel any time
One week, unattended
Running now
Mon
Researched 6 topics
Picked 2
Tue
Article drafted
Wed
Quality check — 92
Thu
Sent for your approval
You approved it — 11:04
Published
Fri
8 social posts scheduled
Sat
Newsletter drafted
Sun
Results measured
Next week planned
What you get
Each one is the work a specialist would do. They share one brief, one brand voice and one set of results, and you approve everything before it goes out. Growth runs all twelve; Content runs nine.
01 · Plan
Plans every week's topics from your services and your customers.
02 · Plan
Finds the questions your customers are typing into Google.
03 · Create
Researched, long-form articles in your voice.
04 · Review
Holds every piece to your brand voice.
05 · Review
Flags any claim it can't back up. Anything under 75 is rewritten.
06 · Create
An original image for every article. Never stock.
07 · Publish
Publishes to your own site with headings, images and links.
08 · Share
A post written for each channel, not pasted four times.
Growth09 · Share
Your newsletter, written and sent through your own platform.
Growth10 · Share
Posts to your Business Profile with a button that brings people in.
Growth11 · Share
Spaces everything across the week so your feed looks tended.
12 · Measure
What it earned, why it matters, what to do next. In plain English.
All twelve, every week, on Growth. $599/month CAD, founding rate. Content from $299.
Why marketing stalls
Small teams rarely fail at strategy. They fail at the twenty unglamorous handoffs between having a good idea and it being live, measured, and repeated next week.
01
Three good posts, then a busy quarter. Rankings decay quietly, and nobody notices for six months.
02
Written, proofed, image made, ready to go — sitting in an inbox behind forty other things.
03
Work happens somewhere. A report arrives monthly. Whether any of it produced an enquiry is anyone's guess.
04
Four subscriptions, three logins nobody remembers, and one spreadsheet holding it together.
How it works
Every week the whole cycle turns. What it learns at the end changes what it plans at the start — so month six is better than month one without you doing anything differently.
One pass takes seven days · you are in it once
Topics drawn from your services, your customers, and what people actually search for.
Articles, social posts, emails and images — written in your voice, not a generic one.
Checked for accuracy, brand voice, search quality, and anything you have said never to claim. Scored out of 100 — anything under 75 is rewritten and never goes out.
One screen. Read it, approve it, or ask for a change. About ninety seconds a week.
You · 90 secondsOnto your own website, formatted, with images and internal links already in place.
Out to your social channels and your email list, spaced across the week.
Visits, rankings, engagement and enquiries — in one place, in plain English.
What worked shapes next week’s plan. It gets better at your business over time.
What you actually get
Each part does the job a specialist would. They share one brief, one brand voice and one set of results — which is the thing a stack of separate tools can never do.
Researched, written and published articles that answer the questions your customers are actually typing into Google. Each one is checked for accuracy and brand voice before it reaches you, and published to your own site with images, headings and internal links already handled.
One article becomes a week of marketing. Every article becomes posts written natively for each channel, rather than the same text pasted four times. Scheduled across the week so your feed looks tended rather than dumped.
A newsletter that goes out on time because nobody had to remember to write it. Built from the month's best-performing content, sent through your existing email platform, to your existing list.
Reads your ad accounts, tells you what's working and what's wasting money, and writes the recommendation in plain language. It does not spend your money or change your campaigns — you make those calls in your own ad account, with better information.
One page that answers four questions: is traffic growing, is anyone enquiring, which content earned it, and what should change next month. No dashboard archaeology.
Inside Cadence
Every screen on this page is the real application, running our own marketing. One article becomes posts for every channel you connect, each with its own quality score, and all of it waits for you.
The part everyone asks about
Approval is on from the day you start, and it stays on unless you decide otherwise. Every article, every post, every email waits for a named person. Letting anything go out on its own is a deliberate choice you make, on conditions you set — never something that happens to you.
Approvals
2 waiting · oldest 2h
Why Hamilton contractors lose leads after hours
Connects to what you have
Cadence works inside the tools you already pay for. Nothing is migrated, nothing is rebuilt, and if you leave, everything published stays exactly where it is — yours. Connected means connected: a platform is only in the first list once you can actually sign into it today. The rest are where they really are.
Connect today
5 platforms
Finishing now
5 next
In review with the platform
1
On the roadmap
6 next
What actually happens
Honest expectations. Content marketing compounds; it does not spike.
Week one
You answer questions about what you sell and who buys it, connect your website and accounts, and approve the first article. That's an afternoon, and most of it is reading.
Month one
A dozen or more articles live, social running every week, first newsletter out. You'll be spending a few minutes a week approving. Search results start moving on long-tail queries.
Month three
Enough published work that search traffic is measurably up and the system knows which topics earn enquiries. The plan it writes for month four is better than the one you'd have written.
The math
$599a month, CAD · Growth, founding rate
Content is $299, about 8 hours. Comparison uses the Job Bank median wage for marketing coordinators (NOC 11202), Canada: $35.58 an hour, updated November 2025. Founding rates in Canadian dollars; list prices are $449 and $899.
Pricing
Canadian dollars, monthly, cancel whenever. No setup fee, no minimum term, and no charge until you've approved something you'd have been happy to publish. If nothing is good enough in your first 30 days, you pay nothing.
Founding customer pricing. The first 25 businesses keep this rate for as long as they stay — including through future price rises.
Limited to the first 25 businesses
Get publishing, consistently
Move up any time. Nothing is rebuilt.
The whole loop, running
Everything in Content, plus social and email.
Add paid media intelligence
Everything in Growth, plus ad spend analysis.
Want the rhythm faster? Add articles a week to any plan from your billing page — $79 a month for each, and take them off again whenever you like.
Download the overview (PDF) to share with whoever signs off on marketing.
Before you ask
It shouldn't, and you get to be the judge before anything is published. Cadence learns your voice from your existing website and from the corrections you make — reject something once for sounding wrong and it adjusts. And every piece passes a brand-voice check before it reaches you. If a draft ever reads badly, that's a bug we want to hear about, not something you have to live with.
Approving a week's work takes about ninety seconds on a phone. If you fall behind, nothing publishes and nothing is lost — it queues and waits. You can also give a colleague approval rights without giving them access to billing or your connected accounts. And if you would rather not read every piece, you can allow work that clears a quality score you set to publish on its own — that is your call to make, it is off unless you turn it on, and you can turn it off again at any time.
No. Cadence connects to WordPress, Mailchimp, HubSpot, Google and Meta as they are. Nothing is migrated. If you cancel, everything published stays on your site and your list stays in your platform, because they were always yours.
No — and it can't. On the Performance plan it reads your ad accounts and writes recommendations in plain English. Changing budgets, campaigns or bids happens in your own ad account, by you. There is no code in the product that spends money.
ChatGPT writes when you ask it to. The hard part of marketing isn't writing — it's the twenty steps around the writing, done every week, forever. Cadence decides what to write about based on your actual search data, checks it, publishes it to your site, distributes it, measures what happened, and uses that to plan the next round. Nobody has to remember to open it.
Marketing & Technology, a marketing and technology consultancy in Hamilton, Ontario. We built this to run our own marketing first, and we still do — every article on marketingtech.ca comes through the same approval queue you'll be using.
It stays yours. We don't sell it, we don't share it, and we don't use it to train general-purpose AI models. You can export everything or delete your account at any time, and connected accounts can be revoked from your own Google or Meta settings without asking us.
Start here
Tell us your website and we'll send back a short, specific read on where you rank, what's working, and the three things we'd fix first. Written by the same system that would run your marketing — so you can judge the work before you buy it.
One year of marketing, two ways
Twenty-five founding places, priced for as long as you stay. After that the rate goes up, and the businesses that got in early keep theirs.
Or take the 12-page overview (PDF)
25 founding places No card required